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The Thin Ideology of Populist Advertising on Facebook during the 2019 EU Elections

The Thin Ideology of Populist Advertising on Facebook during the 2019 EU Elections

Social media has been an important tool in the expansion of the populist message, and it is thought to have contributed to the electoral success of populist parties in the past decade. This study compares how populist parties advertised on Facebook during the 2019 European Parliamentary election. In particular, we …